The 7th Annual KnowNow Conference 2025

Event Phone: +44 7734 215166

The 7th Annual KnowNow Conference 2025.

September 3/4 2025.

State of play … Sustainability … Global markets … Innovation.

The Annual KnowNow Conference brings together key stakeholders from across the compliance and player protection community in the Gambling Industry.

A look back at how the topics have progressed since the first event in 2018 demonstrates how far the industry has evolved when it comes to compliance and player protection. In this fast paced and crucial area there are always developments, innovations and ultimately more to do.

With new legislation and with regulators placing an emphasis on enforcement and penalties, it has never been more important to stay ahead of the game when it comes to protecting our customers. 

Throughout these crucial two days we will take you on a journey designed to; 

• Keep up to date with legislation, regulation and what it actually means in practice.
• Explore solutions and how they can help achieve our player protection and compliance goals.
• Collaborate with industry experts and stakeholders from in and around the industry to achieve the shared goal of reducing gambling related harm.

Join us in London and be part of the conversation that helps the industry continue to evolve. 

Day 1.

Time slots are provisional, and exact timings may be subject to change. 10 Minute gaps between sessions will act as refreshment and comfort breaks so people can also move seats.

09:30 – 09:35 Welcome from hosts. FDM Group.

09:35 – 09:50 Opening remarks:(What the hell happened? We leave you alone for 18 months and the world goes crazy!!) An update on the past 18 months and scene setting for the next 2 days.
Robert Mabbett, Engagement Director, Better Change (Gibraltar) Ltd.

09:50 – 10:20 Keynote: Gambling Commission Industry Forum Panel update.
Kirsty Caldwell, Founder and CEO, Betsmart Consulting.

10:20 – 10:50 Legal update.
Jessica Wilson, Senior Associate, Harris Hagan.

10:50 – 11:10  Networking Break. 

11:10 – 11:45  B2B Supplier Enforcement Action and Managing Risk.
Elizabeth Dunn, Partner, Bird & Bird LLP.
Lucy Paterson, Senior Associate, Bird & Bird LLP.

11:45 – 12:30 Panel: Open Banking Myths.

Moderator: William Mace, Safer Gambling Consultant.
Jeremy Lever, Head of Gaming and Accountancy, Armalytix.
Tom Eaves, Head of Operations, ClearStake.
Toby Sucharov, Chief Tech Officer, Yaspa.

12:30 – 13:30 Lunch. 

13:30 – 14:00 Keynote.
Grainne Hurst, CEO, Betting and Gaming Council.

14:00 – 14:45  Question time: What has the Gambling Industry ever done for us? Q&A and debate on the impact of the Gambling Industry on society.
David Richardson, Director of Strategic Partnerships, Better Change (Gibraltar) Ltd.
Geoff Banks, CEO, GB Sports Advisors Ltd and GB Bet.
Jayne Leggett, Head of Group Compliance, Star Sports.
Joseph Cullis, President, Bacta.

14:45 – 15:15   Learning and Education – Sustaining gambling’s future.
Pete Wallis, Senior Safer Gambling Learning Specialist, Evoke.

15:15 – 15:35  Networking Break. 

15:35 – 16:15 Commercial benefit of understanding player risk distribution.
Paula Murphy, Head of Business Development, Mindway AI.
Jez White, Safer Gambling & Sustainability Specialist, BetComply.

16:15 – 16:30 Closing remarks and end of day 1. 

16:30 – 18:00 Drinks Reception. Sponsored by Yaspa.

Yaspa provides award-winning real-time payment, verification and safer gambling solutions, connecting identity and money to simplify – and accelerate – the way we pay. Founded in 2017 by a former Worldpay CTO, Yaspa uses open banking to provide instant bank payments that are faster, more secure, and more cost-effective than cards to help regulated gambling operators seamlessly verify customers and their financial health. The company operates across the UK and Europe, and is authorised by the UK’s Financial Conduct Authority to provide Payment Initiation and Account Information services. Yaspa won silver for Payment Solution of the Year at SBC Europe Awards 2025, Best Innovation in Responsible Gaming award at the 2024 SiGMA Europe B2C Awards and was named Best Payment Facility at the Card & Payment Awards in February 2025.

Find out more. 

Day 2.

09:30 – 09:50 Day 1 review and opening remarks.
Robert Mabbett, Engagement Director, Better Change (Gibraltar) Ltd. 

09:50 – 10:20 Empowering the future workforce of the Gambling Industry.
Gerry Finn, Account Manager, FDM Group.
Yves Laffonte, Practice Lead, Risk, Regulatory, Compliance, FDM Group.
Craig Hunter, FDM Group.

10:20 – 10:50 Intelligent Payments.
Simo Dragicevic, Co-Founder, AiR Hub.
Max Collinge, Head of Product, Yaspa.

10:50 – 11:10 Networking Break. 

11:10 – 11:55 What is the next big thing in gambling? Panelists present individually on the next big thing. 
Steve Evans, CEO & Co-Founder, Star Games.
Jamie Mitchell, Co-Founder & CEO, Low6.
Brad Knowles, CEO, Sportsbroker.

11.55 – 12:15  Panel: Gambling or Gaming, Free to play or real money. How the gamification of popular games, Brand and Products is evolving.
Moderator: Simo Dragicevic, Co-Founder, AiR Hub.
Steve Evans, CEO & Co-Founder, Star Games.
Jamie Mitchell, Co-Founder & CEO, Low6.
Brad Knowles, CEO, Sportsbroker.

12:15 – 12:45 –Round Table Sponsored by Mindway AI.

Session 1: Utilising AI.
12:45 – 13:45 – Lunch.

13:45 – 14:30 – International Hotseat: Planning for Global Dominance: How to approach new and emerging markets.
Stephen Aupy, Business Development Manager, Mindway AI.
Christina Savvouri, Business Development Manager EMEIA Region, Gaming Laboratories International LLC.
Yardena Almagor, Customer Success Manager, Mindway AI.
Christina Thakor-Rankin, Principal Consultant, 1710 Gaming Ltd.

14:30 –15:00 –  Case Study from AI Influence on Global Regulation.

15:00 – 15:15 – Networking Break.

15:15 – 15:45 Debate: Regulatory consequences. Who’s getting it right? Who’s getting it wrong?
Mark Potter, Co Managing Director, IC360.
Liam Smith Director of Customer Operations, Rank Interactive.
Joanna Whitehall, Compliance Manager & MLRO, Merkur Casino

15:45 – 16:30 – Round Table Sponsored by Mindway AI.

Session 2: A closer look at the key takeaways from each track – State of play, Sustainability, Global Markets & Innovation.

16:30 – 16:45:  Closing remarks and end of day 2. 

Who should attend?

• Senior management at gambling operators.
• Heads of compliance at gambling operators.
• Heads of Player Protection, Safer Gambling at gambling operators.
• In-house lawyers legal professionals at gambling operators. 
• Anybody involved in player support and treatment services.
• Compliance professionals at B2B suppliers.
• Solution providers and regtech professionals.
• Consultants working with the gambling industry.
• Regulators. 

“KnowNow events look at the bigger picture when it comes to gambling regulation. Whilst some events focus solely on business or player protection KnowNow looks at all aspects of regulation, from protecting the young and vulnerable to keeping crime out of gambling and making sure gambling is fair and open to all who consume it. What’s more they are intimate events with leading professionals that are conducted in such a way that provokes conversation and debate which is essential to getting to the root of the issues of the time.”   Robert Mabbett, Engagement Director, Better Change (Gibraltar) Limited.

Email matthew.holley@knownowltd.com for more information.

Find out about the sponsorship packages available for you here.

“The supremely focused KnowNow Limited conferences with an always excellent choice of speakers should be regarded as “must attend” events by anyone interested in achieving the highest standards of compliance in the gambling sector.”   

David Clifton, UK Gambling Regulation Expert.

Sponsors.

 

Armalytix.

 

 

BetComply.

Betsmart Consulting.

Clearstake.

Mindway AI.

Yaspa.

 

Media Partner.

 

Event Partner.

 

 

 

 

FDM is a global network of leaders powering the people behind technology and innovation.

We offer expertise in technology, data, risk management, and regulatory compliance to help gambling companies stay ahead in a rapidly evolving market.

Pioneers in talent creation and leaders in diversity and inclusion, we provide the right skills to drive digital transformation and help your business remain competitive and agile with teams that represent society.

We give driven people and global organisations what they need to stay ahead.

fdmgroup.com