2nd Annual Responsible Marketing for Gambling Operators
KnowNow Responsible Marketing for Gambling Operators Conference.
Here are some pictures from our 2nd annual event.
Date: 13th November 2019.
Venue: Prospero House, London.
KnowNow Responsible Marketing for Gambling Operators – 13th November 2019.
KnowNow MD Paula Murphy opening the day.
09:30 Opening remarks from our Chair Joe Ewens, Managing Editor, GamblingCompliance.
09:40 A few words on Purdah from the Gambling Commission.
It was brief and all about Purdah… Ian Angus, Programme Director, Consumer Protection & Empowerment, UK Gambling Commission explains all. Thanks to Ian for still attending and staying until the very end.
09:45 A view from the Advertising Standards Authority and Committee of Advertising Practice.
Presentation from Andrew Taylor, Regulatory Policy Executive, Committee of Advertising Practice.
10:20 Ipsos MORI on the GambleAware research. Steve Ginnis, Research Director, Ipsos MORI.
11:25 Real life impact of marketing practices
Rob Mabbett, Gambling Therapy Manager, Gordon Moody Association was joined by Tony Parente.
12:00 Fireside Chat – How much impact do responsible gambling messages and safer gambling campaigns actually have?
Moderator Hannah Ganage Stewart was joined by:
Tony Parente, Expert through lived experience.
Adrian Sladdin, Director, Seventh Wave Training.
14:00 Tracking affiliate activity through self service monitoring systems.
Ian Sims, Founder, Rightlander.
14:35 Panel – Social media marketing, influencers and responsible marketing. What should operators be considering in this area and how do you safeguard against targeting vulnerable people?
Moderator Harrison Sayers, Reporter, GamblingCompliance was joined by:
Shenaly Amin Davdra, Senior Digital Marketing Growth Specialist.
Pete Wallis, Operations Manager, Epic Risk Management.
Matt Wilson, Founder / CEO, Ball Street Network.
We finished with a general Discussion held by Joe Ewens with delegates and speakers looking at main talking points and takeaways from the day.
